Wednesday, October 1, 2008

Banana Republic's Exciting New Partnership!

'Tis the season for partnerships: From Gap's (PRODUCT)Reds, to Target and Kohl's designer alliances, to the Wall Street's "partnerships" that come in form of takeovers, now we have another one to add to our list. Banana Republic.

Banana Republic is collaborating with the New Museum as a sponsor for the museum's "Live Forever: Elizabeth Peyton" exhibition, premiering in New York City on October 8, then moving on to Minneapolis, London, and the Netherlands.

Of course, as expected, this partnership comes in a very chic and eco-friendly package: for a membership at the New Museum, you can get a eco-chic tote with the exhibition catalogue. I was hoping for instant gratification and order my tote online, but they are not available until November 6th at select Banana Republic stores.

Is it November, yet?

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